The HRPDC has chosen Meridian Group + Launch Interactive, a full-service integrated marketing communications firm, to create a marketing campaign for the public awareness program Ready Hampton Roads (RHR). RHR promotes emergency preparedness within the Hampton Roads region, and is supported by the HRPDC in coordination with the region’s 17 localities.
Meridian Group will design ads for print, online and social media, as well as create a variety of marketing materials in an effort to promote the new website and on-demand emergency preparedness broadcast channel RHR has developed in partnership with Cox Media. RHR was created as a one-stop shop for dissemination of regional emergency preparedness information to the public.
“We are looking forward to working with Meridian Group and excited to see what their team develops as we raise awareness for this community resource,” said Dawn Brantley, HRPDC Regional Inclusive Emergency Planner.
To learn more about RHR visit readyhamptonroads.org.